March 14, 2007

Eisner launches mobile video production studio

“The investment firm run by former Walt Disney Co. Chief Executive Michael Eisner has launched a studio that will produce and distribute videos for the Internet, portable media devices and cell phones… Eisner founded the L.A.-based Tornante Co. after he left the entertainment giant in 2005. Tornante has also purchased… a San Diego studio named Vuguru, which will make the mobile movies. The first production will be called “Prom Queen” and will be a mystery comprised of 80 installments, each 90 seconds.”

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