April 17, 2007

Google to sell ads on Clear Channel radio

“Google Inc. and Clear Channel Communications Inc. said late on Sunday that the search giant will sell advertisements across the United States’ No. 1 radio station owner. Mountain View-based Google and San Antonio, Texas-based Clear Channel didn’t reveal financial details of the deal. Google will sell less than 5 percent of Clear Channel’s advertising inventory, potentially tens of thousands of 30-second spots per week, with the radio station operator getting most of the revenue. The deal by Google follows one on Friday in which it agreed to pay $3.1 billion to acquire New York-based DoubleClick Inc. from San Francisco private equity firm Hellman & Friedman and JMI Equity in a move to expand beyond text and search ads. “

Filed under Joint Ventures, Media and Entertainment by

Leave a Comment

Fields marked by an asterisk (*) are required.

Made with an easy to use WordPress theme • Blues skin by TechieCoach