September 13, 2007

Volkswagen and Apple in exploratory talks

Rumor has it that German automaker Volkswagen AG and American computer company Apple Inc. are now in talks about the possibility of producing an “iCar” that would feature products from the manufacturer of personal music player. Apple Chief Executive Steve Jobs and Volkswagen’s chief Martin Winterkorn met several days ago in California, and plan to meet for further discussions, said Hans-Gerd Bode, a spokesman for Volkswagen. There are “scores of ideas,” but few concrete plans at this point, according to a report in Digital Journal. Jobs and Winterkorn are supposedly in discussion to build a series of vehicles, reported German magazine Capital. The two industry giants met in California recently, and while the talks are in their early stages, Apple and Volkswagen are reportedly planning to cooperate on developing VW compact cars that will include Apple products.

Filed under Germany, Joint Ventures, Manufacturing by

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